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Squarespace Website Design For Hospitality Brands

Bespoke Squarespace websites for hotels, restaurants, bars, and event venues that want their online presence to feel like the guest experience.

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Transform your brand, transform your bookings

Your brand is more than just a polished website — it’s the story guests feel from their first click to the moment they arrive. This page lays out the core ways we can partner together to build a cohesive brand and digital home that supports reservations, events, and long-term growth.

Book a free discovery call →
View services & pricing →
A person using a laptop to browse a website for The Dapper Olive, a company based in Charleston, South Carolina, with options to book a tasting or shop products.

A professional squarespace website that workS like IT’S A part of your team

If your current website no longer matches the standard of your spaces or service, it’s time for a reset. Together, we’ll create a custom website that:

  • Showcases your rooms, spaces, menus, or concepts with clarity and personality

  • Makes it easy for guests to book, inquire, or reserve

  • Gives your team a system they can actually maintain

I'm Ready to Level Up
A young woman with long red hair smiling while working on a laptop at a desk in a bright room with a large window and green plants.

This is for you if you’re
ready to…

  • Elevate your hospitality brand and online presence

  • You’re ready for a cohesive brand and website that reflects the experience you’ve created — from lobby to late-night bar to event spaces.

  • Support your sales, marketing, and ops teams

  • You need design that helps your team do their jobs: clear information architecture, easy updates, and collateral that’s always on-brand.

  • Step into the next stage of growth


Whether you’re opening a new concept, expanding a portfolio, or refreshing an “it’s time” brand, you want a creative partner to guide the process.

Step into your next level

Service Offerings

Ways we can work together

Custom Website Design

Approx. 3-4 week turnaround

For hospitality brands ready for a strategic, conversion-focused Squarespace website that showcases your spaces and makes it simple for guests to book or inquire.

Includes:

  • Website strategy

  • Copy and content planner

  • Photoshoot direction

  • Curated stock/photo library (up to 25 images) + custom favicon

  • Wireframes / page mockups

  • Fully custom Squarespace website (Home + any additional pages needed)

  • Responsive design for desktop and mobile

  • Link-in-bio page for Instagram + legal pages (Privacy Policy, Terms, 404)

  • SEO setup for pages and images, analytics + search console connection, sitemap submission

  • Third-party integrations (e.g., scheduler, CRM)

  • Optional social feed integration

  • Email opt-in connection + lead magnet (PDF up to 10 pages)

  • Optional blog, portfolio, or eCommerce setup

  • Site management training

  • Domain connection / transfer

  • Three months of post-launch support

  • Launch graphics


Average Investment: $5,500
(Packages start at $3,500+)

Payment options: 25% to reserve, 4- and 6-month plans available

Transform Your Website
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Brand Essentials

Approx. 4-week turnaround

Perfect if you need an elevated, on-brand foundation without a full strategy build-out. Ideal for smaller hospitality concepts, pilot projects, or teams who already have a strong vision and need it translated into usable brand assets.

Includes:

  • Custom wordmark logo (2 initial concepts, 3 revisions)

  • Submark for versatile use (menus, social, signage, etc.)

  • Color palette and font pairings

  • One-page brand guidelines PDF

  • Business Card design

  • Launch graphics for a polished debut


Investment: Starting at $1,250+

Payment options: 25% to reserve, 4- and 6-month plans available

Transform Your Brand
A collection of five business cards for The Dapper Olive, featuring different designs and colors, with some cards floating or falling against a light gray background.

Custom Brand Identity Design

Approx. 6-week turnaround

For new or established hospitality brands ready for a complete visual identity that can scale — across rooms, venues, menus, and marketing.

Includes:

  • Strategy questionnaire

  • Creative direction & moodboard

  • Three initial logo concepts, up to three rounds of revisions

  • Primary logo with icon or illustration

  • Two secondary logos + two submarks + mini mark

  • Full color palette and font system

  • Multi-page brand style guide + one-page quick guide

  • One brand collateral piece of your choice (e.g., menu, email newsletter template, event PDF, email signature)

  • Logo files sized for social and banners

  • 30 branded social media templates (square + story formats)

  • Photoshoot direction

  • Launch graphics

Investment: Starting at $3,250+

Payment options: 25% to reserve, 4- and 6-month plans available

I’m ready to transform my brand
Tablet displaying branding for Rosewood Farm with logo and font options, placed on a white surface with a paper underneath.
A box of matchsticks with chocolate tips, labeled 'The Pearl Cocktails & Desserts Bar' featuring a vintage-style illustration of a woman in a black dress sitting on a cocktail glass.
Roll of circular stickers with a beige background and a brown border, featuring a simple line drawing of a wedge of cheese and the text 'Sutter Cheese Company'.
Digital tablet displaying a cheese brand logo and color palette for Sutter Cheese, handmade in Gridley, CA, placed on a white desk with a paper underneath.
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FOR HOSPITALITY BRANDS THAT NEED IT ALL

Custom Brand & Website Design Bundle

Approx. 6-8 week turnaround

A fully integrated brand and website experience for hospitality teams ready to launch or relaunch with clarity, cohesion, and long-term systems.

Homepage of The Pearl Cocktails & Desserts Bar featuring a black background with pink and white text. Prominent elements include a large glass with a cocktail, stylized drink icons, images of three cocktails, a map of New York City locations, and promotional events like Gatsby Night. Buttons for reservations and navigation menus are also visible.
Tablet screen showing branding for The Pearl Cocktail, including logo, alternative logos, color palette with pink, red, black, and white, and font collection.

Brand identity includes:

  • Strategy questionnaire

  • Creative direction & moodboard

  • Two initial logo concepts, up to three rounds of revisions

  • Primary logo with icon or illustration

  • Two secondary logos + two submarks + mini mark

  • Color palette, font pairings

  • Brand style guide (multi-page + one-page quick guide)

  • One collateral piece of your choice

  • Logo files sized for social and banners

  • 30 branded social templates

  • Photoshoot direction

Website includes:

  • Website strategy

  • Copy and content planner

  • Curated stock/photo library (up to 25 images) + favicon

  • Wireframes

  • Fully custom Squarespace website (Home + up to 5 interior pages)

  • Responsive design

  • Link-in-bio + legal pages

  • SEO setup, analytics + search console

  • Third-party integrations

  • Optional social feed and blog/portfolio/eCommerce setup (with migration of up to 10 items)

  • Site management training

  • Domain connection / transfer

  • Three months of post-launch support

Investment: Starting at $5,250+

Payment options: 25% to reserve, 4- and 6-month plans available

I’m ready to transform my brand and website
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What Clients Are Saying

Get Started

Project Overview

How the Process Works

01.

Inquiry & booking

Submit the inquiry form to share details about your property, concept, and goals. You’ll receive a services guide with pricing and next steps and can either sign and reserve your start date or book a discovery call first.

02.

Strategy &
Prep

Complete your strategy questionnaire and share content (copy, photography, and key operations details). Together we align your brand and/or website to your guest journey and business objectives.

03.

Design & Refinements

You’ll receive guided walkthroughs of your brand and website designs via video. We refine through structured rounds of feedback so your final system feels aligned and easy to use.

04.

Launch & Handoff

Launch with confidence with training, guides, and support. Your team walks away with organized files, a user-friendly website, and clear next steps.

F.A.Q

Frequently Asked Questions

  • Before design day, your brand needs a solid foundation so we can move quickly and confidently. You’ll complete a set of pre-work that helps us get to the heart of your story, strategy, and visual direction.

    • Brand & Style Questionnaire

    • Brand Communications & Copywriting Questionnaire

    • Ideal Client Avatar Exercise

    • Upload Website Photos

    • Upload Branding Files (if applicable)

    This prep work ensures we’re not guessing—we’re designing a digital presence that feels like your space, speaks to your ideal guests, and is built to convert.

  • Before your project begins, we’ll agree on a clear timeline that works for both of our schedules. To respect your time, my calendar, and my other clients, all prep work must be completed by the due date outlined in your welcome guide and contract.​

    If the prep work is not completed on time, your project will be moved to the next available slot and a rescheduling fee of $250 will apply, while all other payments will still follow the original payment schedule. Working together is a true collaboration, and the more prepared you are, the smoother and more efficient your brand and website build will be.

  • Most projects are booked a few months in advance. To keep things running smoothly, it’s best to inquire 1–3 months before your ideal launch date so we have plenty of time to:

    • Complete your prep work

    • Gather and refine your content

    • Map out your strategy

    • Design, build, and refine your brand and/or website

    • Prepare for a seamless launch

    When you book a discovery call, we’ll walk through your goals, ideal timeline, and next steps so you know exactly what to expect.

  • The short answer is no.

    A logo is important—but it’s only one piece of a fully working brand. Because strategy-led, cohesive branding is the focus, standalone logo projects are not offered.​

    Instead, branding packages are designed to give you:

    • A strategic foundation (positioning, voice, and audience clarity)

    • A versatile logo suite with variations

    • Supporting elements like color, typography, and brand assets

    This ensures your brand looks and feels consistent across your menus, signage, website, and social channels—not just in one file sitting in your downloads folder.

  • The studio specializes in Squarespace for hospitality brands because it offers powerful customization, reliable performance, and an easy-to-manage backend—so you can actually update your own site after launch. With custom design and CSS, your site won’t look like a template; it will feel tailored to your space, your guests, and your goals.​

    On a case-by-case basis, projects can also be taken on in Showit, Shopify, Wix, or WordPress with a custom quote and scope. If you’re not sure which platform is best for you, we’ll talk it through on your discovery call.

  • In most cases, projects begin 1–3 months after booking to allow time for prep work, content gathering, and strategic planning. Because each project is given room to breathe, only a limited number of clients are taken on at once so the work stays thoughtful and high-impact.

    If you’re on a tight timeline, there are Design Intensive options (day rate or week rate) where we focus on as much as possible in a condensed window—perfect for time-sensitive updates, focused builds, or strategic tune-ups.

  • I allow unlimited rounds of revisions for each phase of the project so we can maintain alignment throughout the process.

  • Yes—most clients opt for a payment plan.

    Every package comes with payment plan options that are structured according to due dates rather than project milestones so we can always keep your project prioritized in queue and stay on track. Every payment plan starts with a non-refundable deposit of 25% with 2, 4, 6, 8 month payment plans available depending on scope.

    Before signing we work together to create the best payment plan for your needs.

  • You don’t need to be tech savvy—that’s the whole point of working together. From onboarding to launch, you’ll be guided step-by-step with clear instructions, live calls as needed, and practical support so you always know what’s happening and why.​

    Your website will be set up to be as intuitive as possible on the backend, and you’ll receive guidance on how to make simple updates once we wrap. And if questions pop up, support is only an email away.

  • Ongoing support is offered exclusively to past clients, so your brand and website always has someone in their corner who already understands your business and goals.​

    You can:

    • Book a retainer package for continued design and website maintenance

    • Schedule a one-off Design Day for updates, refinements, or new collateral

    This keeps your digital presence evolving with your business—without starting from scratch every time you need a change.

BOOK A FREE DISCOVERY CALL
A young woman with red hair and a yellow shirt sitting at a wooden desk with a laptop, mug, and notebook inside a well-lit room with large windows and a wall decorated with abstract art and greenery.

After working together, you can expect…

  • Streamlined guest journeys and clearer digital touchpoints

  • Confidence in your pricing and positioning

  • A cohesive brand experience across online and on-property touchpoints

  • A strategic online presence that supports visibility, bookings, and long-term growth

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Elevate your hospitality brand, engage your guests, and support your team

It’s time to build a brand and website that works as hard as you do.

Book a Free Discovery Call