Design Services
Squarespace Website Design for Hospitality Brands
Your Restaurant Is Stunning. Your Website Should Be Too. Strategic Squarespace website design for restaurants, bars, boutique hotels, and event venues — beautiful, fast, and built to turn visitors into guests.
Restaurant Brands
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Experience Makers
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Hospitality Concepts
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Chico, CA
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50+ Brands Launched
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Restaurant Brands ✦ Experience Makers ✦ Hospitality Concepts ✦ Chico, CA ✦ 50+ Brands Launched ✦
A Bad Website Isn't Just a Cosmetic Problem. It's a Revenue Problem.
Every visitor who can't find your menu, every mobile visitor who has a frustrating experience, every page that loads slowly — these are bookings you didn't get.
Without a strong, strategic website:
BURIED OR BROKEN MENUS
A menu formatted as an impossible-to-read PDF tells guests you're not paying attention to details.
NOT MOBILE-OPTIMIZED
Over 70% of restaurant website visits happen on mobile. If buttons are tiny and text overflows, you're losing most of your traffic.
NO CLEAR CALL TO ACTION
"Call us to make a reservation" isn't good enough. Every page needs a clear, frictionless next step.
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what’s included
✦ what’s included
A Complete, Done-For-You Website Design Package
01
Brand & Strategy Deep-Dive
Before we design a single page, we get clear on your brand story, ideal guest, goals, and content. This session informs every design decision that follows.
02
Custom Design (Up to 8 Pages)
Not a template with your logo swapped in — a genuine custom design built from the ground up to represent your specific brand and convert your specific audience.
03
Mobile Optimization & Photo Guidance
Every page checked and refined across devices. Plus guidance on which images to use and where — photography makes or breaks a hospitality website.
04
SEO Foundation & Reservation Integration
Every page launches with the right SEO fundamentals — title tags, meta descriptions, restaurant schema markup. Plus your preferred reservation tool connected and live.
05
Pre-Launch QA
A full quality assurance pass before anything goes live. No broken links, no misaligned sections. You get a clean, professional build every time.
06
Launch & Handover Walkthrough
Once live, I walk you through everything — how to update your menu, add events, change hours, manage your site. You'll leave confident, not confused.
Custom Squarespace websites that meet your where you are
Website design package 01
Template Customization
Timeline: 1-2 Weeks
The fastest path to a professional Squarespace website. We start with a premium Squarespace template that fits your concept, then customize it with your brand colors, fonts, photos, and content so it looks like yours, not like a template. Ideal for new hospitality concepts, pop-ups, and operators who need a clean, on-brand web presence quickly and efficiently.
Deliverables:
Template selection guidance and setup
Customization of up to 5 pages (Home, About, Services/Menu, Blog, Contact)
Copywriting support and SEO-guided content direction
Brand color, font, and style applied throughout
Mobile optimization review
Basic SEO setup: meta titles, meta descriptions, image alt text
Contact form and reservation/booking link integration
1-hour walkthrough video (screen recorded, yours to keep)
14-day post-launch email support
Note: Cost of Squarespace template (typically $150–$400) is not included and will be invoiced separately
Website design package 02
1-Page Squarespace Website
Timeline: 1-2 Weeks
One beautifully designed, conversion-focused page that tells your whole story and gets guests to act. The 1-Page Website is built for hospitality concepts that don't need a large site yet, but need something that looks polished, loads fast, and turns visitors into reservations or inquiries. Great for pop-ups, new concepts, and soft launches.
Deliverables:
Brand discovery questionnaire + 1-hour strategy call
Custom 1-page Squarespace design (scroll sections for up to 6 content areas)
Mobile optimization
Copywriting support and SEO-guided content direction
Basic SEO setup: meta titles, meta descriptions, image alt text
Reservation/booking link or OpenTable/Resy integration
Contact form setup
1-hour walkthrough video (screen recorded, yours to keep)
30-day post-launch email support
Website design package 03
Custom Squarespace Website
Timeline: 4-6 Weeks
A fully custom, done-for-you Squarespace website built strategically from scratch, designed to reflect the real energy and quality of your hospitality concept and turn first-time visitors into loyal, booked guests. Every page is intentional. Every element earns its place. This is not a template. This is your brand, built into a website that works as hard as you do seven days a week.
Deliverables:
Brand discovery questionnaire + 1-hour strategy call
Custom website design (up to 8 pages)
Mobile optimization
Copywriting support and SEO-guided content direction
Basic SEO foundation: meta titles, meta descriptions, image alt text
Google Search Console and Google Analytics 4 setup
Reservation/booking system integration (OpenTable, Resy, or direct form)
Custom walkthrough training library (screen-recorded, yours to keep)
30-day post-launch email support
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how it works
✦ how it works
my process
FROM VISION TO LAUNCH: A CLEAR, COLLABORATIVE PROCESS
01
Clarity Conversation
A FREE 30-minute discovery call to chat through your concept, your goals, your experience, and what needs to change.
02
Strategy & story
Where we clarify your brand positioning, target guest, messaging plus development of an SEO foundation built into your strategy from the start.
03
Custom Brand Design
Logos, color palette, typography ... a visual language that is unmistakably yours and built to scale.
04
Custom Website Design
SEO-ready Squarespace website build with intuitive navigation, reservation flows, and conversion-focused structure.
05
Launch & Support
Custom walkthrough training library so you feel fully confident on day one.
about Your designer
MEET PAIGE: YOUR CREATIVE PARTNER IN TURNING EXPERIENCE INTO IDENTITY
I'm Paige Madden Lyon, a brand and web designer based in Chico, CA, specializing in the hospitality industry. I help restaurants, bars, hotels, and event venues build brands and Squarespace websites that feel like walking into their space from the energy, to the aesthetic, to the story, all captured online.
With a background in strategic brand design, Squarespace websites, and hospitality marketing, I combine:
Strategic brand design built for the hospitality industry
High-conversion Squarespace website design that is reservation-ready from day one
Emotionally rich visuals that capture your concept and bring guests in the door
SEO strategy so the right guests actually find you
Think of me as your trusted creative partner. I’m here to help you move from "we've outgrown this brand" to "this feels exactly like us."
designing brands that move people with purpose, presence, and a little magic.
50+ Websites Launched
20+ Brands Created
Squarespace Circle Gold Partner
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PORTFOLIO OF WORK
✦ PORTFOLIO OF WORK
Portfolio of work
Proof that design can feel like an experience
From independent restaurants and neighborhood bars to boutique hotels and event venues, I've helped hospitality brands step into identities that feel aligned, elevated, and effective. Each project is rooted in collaboration, transparency, and a shared commitment to craft an online presence that feels like an extension of the experience guests have in person.
Kind WOrds
what clients say
Your best salesperson works 24/7. Let's Build It Together.
Your website shouldn't be a placeholder. It should work as hard as you do: answering questions, building trust, and converting visitors into guests.