On-call design support for hospitality brands

Align your brand and website with the experience guests actually have — so you can make a strong first impression, support your team, and stay nimble as you grow.

Does this sound familiar?

You run a great hotel, restaurant, bar, or event venue, but your brand and website haven’t kept up. You’re juggling menus, landing pages, promos, and updates in between service — and DIY design is starting to show. You’re ready to hand off the design to someone who can move faster, keep everything on-brand, and free your team to focus on guests.

Book a design intensive →

View services & pricing →

The Design Intensive Experience

A design intensive is focused, dedicated time — a half day, full day, or full week — where your hospitality brand gets a design partner working on your priorities only.

Together, we can tackle the assets and updates that move the needle: from menu refreshes and landing pages to Squarespace updates and on-brand collateral. You get polished, cohesive visuals that match your guest experience and help your team communicate clearly.

I’m ready to elevate our brand

Service Offerings

Ways we can work together

1/2 Day Design Intensive:
$475

5-hour time block

Best for smaller, clearly defined tasks such as:

One-sheet / flyer / single-page marketing collateral (e.g., event one-sheet, room package PDF)
Basic website text or image updates
Business card design or updated email signatures for your team
Scheduling setup and integration (e.g., Squarespace Scheduling / Calendly for tours, tastings, or appointments)

Get started with a 1/2 day

Full Day Design Intensive
$950

10-hour time block

Ideal for mid-scope projects like:

A simple brand kit (wordmark logo, font pairings, color palette, one-sheet style guide) for a new concept, bar, or outlet

Multiple pieces of branded collateral (menus, welcome guides, event PDFs, slide decks)
More extensive Squarespace updates, additional pages, or a new sales/landing page
Upgrading or refining an existing Squarespace site (including moving from 7.0 to 7.1)

Book a full design day

1-WEEK Design Intensive:
$2,600

40-hour time block

Built for larger, time-sensitive projects such as:

Rush custom brand identity (with icon mark) for a new concept or outlet
Website template customization / restyle using your brand and content
e-Commerce Product listings set-up
Course or membership area upload and integration for hospitality education or workshops

If you have something similar but not listed, reach out — most brand, graphic, and web needs for hospitality can be scoped into an intensive.

Reserve a design week

What Clients Are Saying

Testimonials

“Paige Madden Design made the overwhelming process of launching feel easy and exciting.”

“My dream website came to life—and it’s better than I ever imagined.”

“Paige didn’t just build us a website—she elevated everything about our brand.”

“Not just a designer— a business coach, collaborator, and champion for my brand.”

“More than 5 stars! I felt supported, seen, and beyond excited about the results.”

“Her work became the foundation of our entire marketing strategy.”

“Paige Madden Design took our vision and turned it into a beautiful, functional site that truly works.”

“I’ve never worked with a more creative, professional, and punctual designer—ever.”

“Seamless process, stunning design, and an immediate impact on our business.”

“It wasn’t just a website—it was a full brand transformation.”

Get started

Project Overview

How the Process Works

01.

Submit your application

Share details about your property, concept, and priorities. Then book a discovery call so we can confirm scope and which intensive level fits best.

02.

Make it official

Choose your intensive, sign the proposal and contract, pay your first invoice, and reserve your date. You’ll receive a welcome guide outlining prep work, deliverables, and how to get the most from your time block.

03.

Design & launch

On your intensive date, you’ll be available for quick feedback so decisions don’t stall. You’ll receive a schedule of what’s happening when, along with design previews and revisions. By the end, you’ll have completed deliverables ready to use.

F.A.Q

Frequently Asked Questions

A ½ Day Design Intensive is perfect for smaller, tightly scoped projects that need focused, done-for-you support. Think of it as a quick but powerful refresh to move key pieces of your brand forward.
Examples of what we can tackle:
- One-sheet, flyer, or single-page marketing collateral
- Branded marketing collateral (1 piece, up to ~10 pages): welcome guides, pitch decks, investment guides, presentations, PDFs/ebook design
- Simple text or image updates to your existing website
- Business card design
- Email signature design
- Scheduling and booking setup (Squarespace Scheduling, Acuity, or Calendly)
- Blog post design, layout, and scheduling
A full Design Intensive Day gives us more breathing room for mid-scope projects or multiple pieces that need to work together. It’s ideal when you want to make meaningful updates without committing to a full custom project.
Examples of what we can tackle:
- Branded marketing collateral: multiple pieces or longer-form (10+ page) guides, decks, and PDFs
- Business card design and supporting print pieces
- Squarespace website maintenance, updates, and troubleshooting
- Smaller Squarespace development tasks and customizations
- A focused Squarespace lesson or training session
- Sales page design (strategy, layout, and build)
- Additional website page design or a small cluster of new pages
- Website content and design updates
- Ecommerce product upload and basic shop setup
- Photoshoot direction support (shot list, creative direction, or layout planning)
- Marketing materials like menus, leave-behinds, or simple launch assets
- Email marketing platform connection and basic setup
- Domain setup and connection
A Design Intensive Week is designed for larger, high-impact projects that benefit from concentrated time and deep focus. It’s a great fit when you want to make a major visual shift—fast—without sacrificing strategy.
Examples of what we can tackle:
- Rush custom brand identity creation, including primary logo and icon mark
- Website refresh for an existing Squarespace site (content updates, new pages, refreshed styling, and overall look and feel)
- Squarespace template customization: applying your branding, photos, and copy, plus customizing pages and sections
- Upgrading an existing Squarespace site from 7.0 to 7.1
- Full Squarespace website development from an Adobe XD or Figma mockup
Design Intensives are ideal if you need targeted support on a shorter timeline—without a full brand strategy engagement. They’re perfect for entrepreneurs who want to check important projects off their list quickly, polish what already exists, or prepare for an upcoming launch.
Custom projects, on the other hand, are built for business owners ready for deeper transformation. These engagements focus on brand strategy, positioning, and a fully custom, high-performing website or brand experience designed from the ground up to support long-term growth.
Yes—there are flexible options to make your investment more manageable. You can typically choose between:
- A 50/50 split (50% to reserve your date, 50% before we begin), or
- A payment plan split into 4 monthly payments, with 50% due to reserve your spot
If you prefer to pay in full, you’ll receive 10% off your total project fee.
Preparation is key to getting the most out of your Design Intensive. The clearer the inputs, the more we can accomplish together in a compressed timeframe.
Here’s what you’ll need based on your project type:
- Rush brand design
  - Strategy questionnaire
  - Pinterest board for visual direction and inspiration
- Marketing collateral or website support
  - A clear list of what you want designed or updated
  - Your brand identity files and style guide
  - Final copy and any necessary content or assets
- Website template customization
  - Completed website copy
  - Brand photos
  - A brief questionnaire
  - Access to your purchased template (if bought from a third party)
- Full website builds from a mockup
  - Completed wireframes or designs in Adobe XD or Figma
Once your prep work is complete, we can dive in and spend our time where it matters most—designing, refining, and implementing.